Up to $7,500 potential Federal Tax Credit on certain F-150 Lighting models. Reductions likely for certain vehicles in 2023. Eligibility Details

2023 Ford F-150 vs. 2023 Toyota Tundra

2023 Ford F-150

vs 2023 Toyota Tundra in Alpharetta, GA

 

The new 2023 Ford F-150 is the latest addition to the already bold F-Series lineup, and we’re sure you’ll be impressed with what this year's design has to offer. The Ford F-150 is not only one of the best-selling pickup trucks in the United States, a distinction it has held for several decades now, but it is rugged, capable, noteworthy, supreme and fierce. The list goes on, but we’ll stop there — you get the point. The Ford F-150 is easily customizable to fit your lifestyle and needs. You can choose between eight trim styles, five engine types (including a hybrid powertrain option), three cab varieties, three bed lengths and so much more. This is one pickup truck you have to see to believe. The new 2023 Ford F-150 is well-known for being Built Ford Tough®. Be a part of the F-Series crew and claim the keys to a thrilling experience behind the wheel of a Ford F-150. 


If you have considered the competition in your search for the perfect pickup truck, you’ll want to check out the comparison below. This matchup between the new 2023 Ford F-150 and the new 2023 Toyota Tundra may surprise you! 

2023 Ford F-150
2023 Ford F-150
2023 Toyota Tundra

Starting MSRP

$33,695

$38,965

Maximum Available Towing Capacity

14,000 pounds

12,000 pounds

Available Class-Exclusive 7.2 kW Pro Power Onboard

Curve Control

Available Onboard Scales with Smart Hitch

Available Interior Work Surface

Most Available Speakers

B&O® Sound System Unleashed by

Bang & Olufsen® with 18 speakers

12 JBL® speakers

It’s no surprise to us that the new 2023 Ford F-150 claimed the crown. At first glance, we can see the Ford F-150 is a far more affordable pickup truck than its rival. But just because it is affordable doesn’t mean it’s lacking in the areas you want it to perform well. For instance, the Ford F-150 is a beast when it comes to strength, offering 14,000 pounds of maximum available towing capacity. And with options like the available Pro Power Onboard feature that is class-exclusive and can produce 7.2 kW of power, it proves to be a mighty machine when used as a source of electricity for your tools. You’ll be the star at the worksite!  Safety features like Curve Control make it even easier to navigate sharp turns by slowing your vehicle down to maintain traction. Plus, the available Onboard Scales with Smart Hitch feature measures payload weight easily so you can haul your cargo with confidence. The interior of the Ford F-150 is just as impressive as its exterior. You can enjoy the convenience of taking your work on the road thanks to this model’s available interior work surface. You won’t get any of the features we just mentioned from the more expensive Toyota Tundra. And Ford didn’t forget to add the tunes: Get ready to unleash your inner popstar with the available B&O® Sound System Unleashed by Bang & Olufsen® that includes 18 speakers. 


There’s a lot more to explore inside and around the new 2023 Ford F-150. Stop by Angela Krause Ford to test-drive this rugged pickup truck today!

If you’re interested in becoming the proud owner of a new 2023 Ford F-150, give us a call, or stop by our dealership at 1575 Mansell Road, Alpharetta, GA 30009 for a test drive today. We look forward to serving our customers from Sandy Springs, Cumming, Gwinnett and Duluth.

 

2023 Ford F-150. Current MSRP for base vehicle. Excludes destination/delivery fee plus government fees and taxes, any finance charges, any dealer processing charge, any electronic filing charge, and any emission testing charge. Optional equipment not included. Starting A, Z and X Plan price is for qualified, eligible customers and excludes document fee, destination/delivery charge, taxes, title and registration. Not all vehicles qualify for A, Z or X Plan. All Mustang Shelby GT350® and Shelby® GT350R prices exclude gas guzzler tax. As of 07/20/2023.

2023 Toyota Tundra. Base MSRP excludes manufacturer, distributor and dealer options, taxes, title and license and dealer fees and charges. Also excludes the Delivery, Processing and Handling Fee of $1,095 for Cars (GR86, Camry, Camry HV, Corolla, Corolla HV, Corolla HB, GR Corolla, Mirai, Prius, Prius Prime, GR Supra, Toyota Crown), $1,335 for SUV/Van/Small Truck (4Runner, Corolla Cross HV, Grand Highlander, Grand Highlander HV, Highlander, Highlander HV, RAV4, RAV4 HV, RAV4 Prime, Sienna, Tacoma, Venza, bZ4X), $1,595 for Large SUVs (Sequoia), and $1,795 for Large Truck (Tundra and Tundra Hybrid). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota's charge for these services is called the "Delivery, Processing and Handling Fee" and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota's overall pricing structure and may be subject to change at any time. Toyota may make a profit on the Delivery, Processing and Handling Fee.) The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX will be higher. Dealer price will vary. As of 07/20/2023.

2023 Ford F-150. Max towing on F-150 SuperCab 8" box and SuperCrew® 4x2 with available 3.5-liter EcoBoost®, Max Trailer Tow Pkg. Class is Full-Size Pickups under 8,500 lbs. GVWR. Max towing varies based on cargo, vehicle configuration, accessories and number of passengers.

2023 Toyota Tundra. Before towing, confirm your vehicle and trailer are compatible, hooked up and loaded properly and that you have any necessary additional equipment. The maximum you can tow depends on base curb weight plus the total weight of any cargo, occupants, and added vehicle equipment. Follow all instructions in your Owner’s Manual.

2023 Ford F-150. Class is Full-Size Pickups under 8,500 lbs. GVWR. See Owner’s Manual for important operating instructions.